Our Community Planning Aberdeen Understanding Stigma: Promoting Inclusive Attitudes and Practice #AntiStigmaAberdeen campaign starts today and throughout August we will be promoting resources and providing all our Community Planning Partners with training opportunities so that we can all play our part by challenging stigma through:
Stigma is wide ranging and experienced by many because of their personal circumstances, through the #AntiStigmaAberdeen campaign, from promotion of practical resources and training opportunities you will access to a distinct set of knowledge and skills to help you understand and address the impact of stigma on people.
Below we have resources on the impact stigma has on:
Please also now see video and resources about social stigma associated with Covid-19.
As the campaign progresses we’ll be adding more resources and giving a spotlight on areas where stigma is experienced.
Living with HIV now is a very different experience to what it was ten or twenty years ago, and living with HIV in the UK is quite different to living with HIV in some other parts of the world. People living with HIV in Scotland are living longer healthier lives.
However, poor knowledge around HIV and misconceptions surrounding exactly how the virus can be passed on still exists. This means that HIV can evoke fears, prejudices and negative attitudes. As a result many people living with HIV still experience stigma and discrimination even in our own heath care services.
If you need support for or want to get involved with tackling HIV stigma, please consider contacting Our Positive Voice – a forum for people living with or affected by HIV in Grampian: https://ourpositivevoice.org/ / firstname.lastname@example.org
See the presentation below to learn the facts about HIV and remove those myths
If more young people were able to talk more openly about mental health, stigma and discrimination would be reduced. Click on the images below to learn more about stigma and discrimination from See Me
Stigma in the community is caused by diversity and differences. It can cause a big impact in the social environment. Unfortunately, stigma is more common then what we can think, and we can all play our part to tackle stigma and promote community cohesion. See the presentation below to see the data on prejudice and hate crime in Aberdeen and how through educating ourselves and challenging stigma we can reduce those figures.
Remember, we are all so many things, remove the labels.
There’s still stigma and discrimination attached to mental health problems, research by See Me Scotland found that across Scotland 56% of people with a mental health condition have experienced stigma and discrimination.
Stigma and discrimination can make people who are unwell feel worse. It can stop them asking for help and ultimately could be the difference between life and death.
Read the resources from See Me Scotland to understand the impact of mental health stigma and the steps you can take to tackle this.
Sharing real stories on mental health and the impact of stigma and discrimination is one of the best ways to change the way people think and behave. This follows the idea of social contact, that the best way to change negative behaviours is to hear directly from someone with that experience (lived experience). Read the resource from See Me below to learn about some of the key things that they advise you could do, to make a difference in changing perceptions.
Does the stigma around drugs and the people who use them cost lives?
Evidence demonstrates that many who could benefit from treatment can be discouraged from doing so by language, attitudes and behaviours that appear judgmental, even if these are displayed unwittingly. Stigma can negatively impact the morale of those providing support services, and friends and families of those at risk can often feel the effects of stigma by association, at a time when they too deserve support.
Read how the Scottish Drugs Taskforce is tackling stigma through removing barriers and encouraging anyone to seek support and how you
COVID-19 has provoked social stigma and discriminatory behaviours against people of certain ethnic backgrounds as well as anyone perceived to have been in contact with the virus. The World Health Organisation has produced a guide to preventing and addressing social stigma
The guide gives some tips on how to address and avoid compounding, social stigma:
1. Words matter: dos and don’ts
2. Do your part: simple ideas to drive stigma away
3. Communication tips and messages
In this video hear from someone explaining that they didn’t want to identify as ethnic minority, because of the stigma of the association with being Chinese during a pandemic.